This event has been organized by the Mobile Marketing Association Spain (MMA) and the Spanish Association of Digital Economy (adigital), in collaboration with Madrid Emprende.
MobileTalks is a monthly networking event on the mobile world that will bring the main players in the market to challenge them to explain, in a few minutes, the keys to the success of their adventure.
In this first edition, MobileTalks has featured presentations from the companies Hailo and Webtrekk.
After the presentations, the attendees enjoyed a time of networking.
Hailo
It is one of the European startups with the greatest projection. Every 4 seconds a taxi is requested in the world through its application.
This app adds value to both the taxi driver, who provides customers; as well as the taxi user (geolocation of taxis or recovery of lost objects, among many others).
You can see Hailo's presentation in MobileTalks here.
webtrek
It is a company specialized in web analytics. His MobileTalks presentation discussed attribution models in a multi-device environment.
As explained in the talk, "an attribution model helps you decide which channels to spend your advertising on to optimize your return."
You have the presentation of Webtrekk in MobileTalks here.
Future editions of MobileTalks
Would you like your startup to talk about its project in future editions of MobileTalks? You can submit your application by filling out This formulary.
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