The “I Meeting of the media and startups” at the Vicálvaro Nursery

Summary

At the first table, the topic of "How to get with me startup to the media? in which a lot of weight has been given to the importance of making room for entrepreneurs in the media and trying to reach them, since otherwise it is as if they did not exist.

In this talk have participated Jose Maria Torrego Director of The Referent de los Emprendedores, a company that took its first steps in the Nursery Network of the Madrid City Council, which read "we are a community of startup and our value is in connecting entrepreneurs, because today it is paramount”, Lourdes Carmona, Director of Emprendedores2020, she recounted her experience "searching for, collecting and telling stories of entrepreneurs, both successes and failures, who can serve as an example to others", Javier Inaraja, Director of the Entrepreneurs Magazine, which has placed special emphasis on the «importance of creating a startup economically sustainable, while stating that in order to reach the media the networking is paramount”, as well as Andres Dulanto, Director of EFE Entrepreneurs, who spoke of the "logical evolution of the Spanish scene, following in the footsteps of the United States".

At the second table "Television, the great ally of the entrepreneur", has wanted to make it clear that despite new technologies, television continues to be a huge window.

Juanma Romero, Director of Emprende and Emprende Digital, says that "if a company does not work, you have to reinvent yourself and keep fighting." Immaculate Galvan, Presenter of Madrid With You on Telemadrid, she refers to the fact that entrepreneurial programs on television help three groups: "both the entrepreneur, the television itself, and the young people who watch it and want to start a business." For his part, Jaime Estevez, founder of Agora News, who also began his entrepreneurial career in the Nursery Network, has recounted that "my company stood out indirectly, thanks to a personal blog." Finally, Enrique Riobóo  He comments that “I use my channel not only for self-employment, but also for employment. Entrepreneurs have their home here."

As a dessert for this event, we had a third table that focused on the «Average for equity: the future of startup», of which personalities of the stature of Alipio Gutierrez, Director of Telemadrid News, Esteban Mayoral, Director of Management and Innovation of RTVE, Tony Moreno, Director of Corporate Development at Mediaset and Eduardo Fernandez, responsible of Media for Equity in Atresmedia.

They all agreed that the Average for equity It is a format that is beginning to be exploited now and that allows "very rapid growth" for those who join it, but they warn that not all of them are worth it, but rather that we must study beforehand if our business lends itself to it.

After the presentations, at 20:00 the networking, which was seasoned with the music of Alex DC, a young man who has seen DJing as an opportunity to start a business, along with a tasting of entrepreneurial products and a drone exhibition. Likewise, the entrepreneurs who carry out their activity in the Vicálvaro Nursery have had a space to show their work.

This event would not have been possible without the unconditional support of the Madrid City Council and the Rey Juan Carlos University – company awarded the nursery management contract- and its entrepreneurs. Entities such as Hitic Formación, Siteground Spain or Robotic Process Automation support this meeting. They are also essential media partner that have made it known: EFE Emprende, AgoraNews, Entrepreneurs 2020, The Reference of Entrepreneurs, Telemadrid, Entrepreneurs Magazine, Ticpymes or Top Entrepreneurs. 

Link to the broadcast of the live event that was made from AgoraNews: Streaming First Meeting of Media and Startups

 

 

 

 

Fountain: Socialnius

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