The Coffee Break consists of sharing a coffee with a relevant person, where the guest shares his experience with the attending entrepreneurs and tries to answer all the questions that arise.
In this case, more than 20 people shared this meeting with Lupina Iturriaga, founder of the personal finance management application Fintonic.
Lupina has a degree in Business Administration and Management, and a large part of her professional life was dedicated to banking, to finally join the company IDEON, as leader of the financial consulting area.
Fintonic was born at the end of 2012 as a tool that shows all the user's financial information in one place, including all their banks and cards, automatically organizing the information of the transactions by expense categories so that the user has a clear vision of the use you are giving your money.
The Director of Commerce and Entrepreneurship Concha Díaz de Villegas, introduced the attendees to this entrepreneur who, thanks to her professional point of view and his personal experience, he launched himself into a new project after realizing a great void that existed in the field of financial management on a personal level.
Surrounded by a great team
Fintonic's success is not accidental. A great idea and business planning is joined by a meticulous selection of equipment.
The selection processes are strict and very important, SMEs cannot afford to make a mistake in the creation of a team, since all the members are directly involved in the development of the project.
On a monthly basis, Fintonic workers are informed of the evolution of the company in every way, so that they feel that they are such a fundamental part of the project.
Listen to your users
Ituarriga "infiltrates" the user service department regularly, in order to listen first-hand to the users of its application, in order to have a more accurate view of current problems and possible solutions, continuously improving the service offered, as well as locating new opportunities.
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